DANIELE MICHETTI COLLECTIONS CONTAIN ALL THE EXPERIENCES COLLECTED DURING THE COLLABORATIONS WITH LEADING FASHION HOUSES. THE MAIN FEATURE OF THE BRAND IS THE ECLECTIC APPEARANCE THAT BLENDS PERFECTLY WITH TRADITION AND EXPERIMENTATION. THE COLLECTIONS ARE AIMED TO SOPHISTICATED CUSTOMERS WHO HAVE A STRONG PERSONALITY. MICHETTI DANIELE WINS THE COMPETITION WHO'S NEXT IN JULY 2009, ORGANIZED BY VOGUE AND BY ALTAMODAROMA. THE RECOGNITION AND CONFIRMATION HAD FROM BUYERS, JOURNALISTS AND INTERNATIONAL STYLIST GIVES CREDIBILITY AND GOOD REPUTATION TO AN EMERGING BRAND THAT INCLUDES IN ITS RANGE OF CLIENTS THE MOST IMPORTANT SHOP WINDOWS.THE STRATEGY OF THE BRAND IS CLEAR, DANIELE MICHETTI UNITES ELEMENTS OF STYLE, TRADITION, REFINEMENT, QUALITY AND EXPERIMENTATION ALL AIMED TO GROW A COLLECTION THAT IT IS MAINLY A COLLECTION OF EMOTIONS.