EVERYTHING STARTED IN SAINT TROPEZ IN MAY 2009 BY THE TWO FRENCH DESIGNERS FRANC THOMAS & VINCENT RIBAT, WITH A TRUE PASSION FOR CULTURE AND SPECIALLY THE PAINTINGS OF THE RENAISSANCE PERIOD.
THE NAME VANITIES, AS A PAINTING STYLE, COMES FROM THIS PERIOD. IT IS A STYLE OF PAINTING THAT USE THE SKULL AS AN EMBLEM OF THE DEATH, MEMENTO MORI, THAT REMINDS YOU THE FATALITY OF LIFE.
REMEMBER THAT YOU ARE MORTAL, AND SO IN THE END, ENJOY YOUR LIFE, WHILE YOU ARE STILL ALIVE. FOR THE FIRST COLLECTION, THEY STARTED WITH A NEW "GRI-GRI CHIC" THE CHIC TALISMAN, BUT A COMPLETE COLLECTION OF ACCESORIES IS COMING AS WELL AS A SELECTION OF VINTAGE CLOTHING REINTERPRETED IN A VANITIES SPIRIT.