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PROENZA SCHOULER IS A BRAND FOUNDED IN 2002 BY JACK MCCOLLOUGH AND LAZARO HERNANDEZ. PROENZA SCHOULER IS NAMED AFTER THE TWO DESIGNERS’ MOTHERS’ MAIDEN NAMES. Proenza Schouler is defined by its fusion of craftsmanship and attention to detail with a sense of refined ease. Inspiration drawn from contemporary art and youth culture is combined with an emphasis on tailoring and the use of custom developed fabrics.